Whipped Icing...

lets the whole cake taste experience unfold,
without overpowering cake flavors

Delectable, delightful, and distinctive Whipped Icing is creamier, smoother, and because it's whipped, it has less sugar than traditional buttercreme icing*. It has a light, fluffy texture with the perfect amount of sweetness. And unlike those old buttercreams, it doesn't leave that greasy, gritty taste in your mouth.

*When comparing Rich's Perfect Finish®Bettercreme® Whipped Icing - Vanilla to Brill Light N Fluffy Buttercreme - Vanilla

Ask for Whipped

at your local grocer's bakery

Next time you're at your grocer's bakery, ask to have your cake designed with any of these wonderfully whipped fantastic flavors:

Lemon

Cookies 'n Crème
with Oreos®

Cookie Crunch® Bettercreme with Chips Ahoy!

Strawberry

Birthday Party

Mint Chip

S'mores

Caramel

Peanut Butter

Cream Cheese

Sea Salt Caramel

Chocolate

Pumpkin Spice
Bettercreme®

Lemon

Cookies 'n Crème
with Oreos®

Cookie Crunch® Bettercreme with Chips Ahoy!

Strawberry

Birthday Party

Mint Chip

S'mores

Caramel

Peanut Butter

Cream Cheese

Sea Salt Caramel

Chocolate

Pumpkin Spice
Bettercreme®

Your guests
will love it!

Taste tests* prove shoppers prefer Whipped Icing. So always ask for "Whipped" at your bakery counter. They'll know exactly what you mean!

*Wolfe Group, 2016 Icing Preference Study